An Investigation Into E-marketing Strategies That Could Be Applied to Literature review

An Investigation Into E-marketing Strategies That Could Be Applied to a Failing DVD & Rental Company - Literature review exemplarHowever this could be done by the promotion of the company through with(predicate) e-mail messages. The company has to structure a proper opt-in list through e-mail and make awareness to receipt of the emails. Network marketing is the fourth form in which the relationship would develop only within a specific intercommunicate of people, both individuals as well as the company people. There would be less scope for this in case of the DVD rentals. Blogs may also be written ab proscribed the shuffle to make awareness about the products or the various kinds of services so that the people get necessary feedback about the brand (McQuail, 2005, pp. 45-67). E-marketing on the other hand would be the new-sprung(prenominal) entrant in the stem in which the marketing would take place by means of the internet, through the social websites or the other popular websi tes that people access. There are several reasons are contributing to the success of e-marketing. The authors homogeneous Davis and Abhor stupefy recognized the worldwide acceptance of the credibility of information technology. The firms that are operating on a large scale find it easier to integrate their processes with information technology (Davis and Arbor, 1989, pp. 318340). Studies have proved that the companies that have that have taken the help of the Database Marketing and Network Marketing and have integrated it with the e-marketing strategies have performed in a much better(p) manner. The e marketing strategies can be best implemented depending on the age group that would access a particular website. For example the social networking sites like Facebook and Twitter would have acceptability among the young as well as the old people and therefore particular advertisements should be on the specific pages to... This written report stresses that Marketers around the world use a number of Technologies for their E-marketing strategies. Social Media is a powerful tool for E-marketing their products or services to specific groups. descent use different social media marketing curriculums like Facebook, Twitter etc. to help their product reach the customers.This report makes a conclusion that nowadays nigh of the markets use Facebook online Marketing platform to target their customer segments. Facebook keeps updating their features year on year to improve their advertising portal, so that the business community adopts the platform for their marketing strategy. Over the year Facebook has been the most successful social media Technology. The e marketing strategies can be best implemented depending on the age group that would access a particular website. Pinterest is a content sharing service which allows their members to pin videos, images to their pin boards. It reminds us of the importance of such pictures and videos in reaching out to their customers. Text may convey a messed abut it is said that a picture has more impact as compared to text. The author of the report declares that E-mailing for E-marketing is not new in the Internet. Nowadays most of the companies try to avoid sending emails to their target customer because they dont eventually grab attention of them. They either do in the spam box or the customers delete them with a degree of annoyance. But using this company can gain information from them and do look into on their part to know what works on their subscriber and what does not.